There has been a lot of chatter on this site about what will and what will not work as it relates banked-track roller sports in the modern era.
Some fans and players want to see the original game come back, just as it was pre-TV. Others want to see the game take on the reality of the flat-track movement.
Ironically, the key to the success of the game--going forward--is to appeal to kids and teens. Bottom line, if kids and teens flock to this sport they will pull their parents along with them. That being said, a new era for this great sport will emerge.
The challenge is to mount serious competition while not taking ourselves so seriously that we become just another wanna-be sport that will take years to establish. The attention span of today's 12 year old is about 7 seconds. As a result, what we put on Television must be worthy of capturing and keeping the attention of today's remote-happy audience. This is not 1967, when there were basically three TV networks and a couple of Independent stations in each market. Today's audience has hundreds of channels, a massive amount of video games, and, of course, the Internet to choose from.
So, my friends, what do you think it's going to take to capture and hold the attention of today's savvy kid and teen audience? Is this great sport going to win over these young hearts by putting on a traditional game? Or, does the game need to be reinvented? What makes football the great game that it is? Why do young fans still go to the ballpark, gloves in hand, to watch Major League Baseball? Why does the NBA appeal to young and old alike? Even better, why do millions of fans support professional wrestling even though they know it is fake?
It all comes down to kids and teens. Without them, we might as well hang up our skates.
I look forward to your reply.
Tags: audience, banked-track, david, derby, kids, roller, sams, skating, sports, teens
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